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Our golden rules

Our aim is to be conscious of our actions, which is why we have laid down golden rules for all of our work:

  • Enjoy yourself!

  • Our safety and health is our top priority.

  • We speak to each other and not on top of each other.

  • We strive to create a good work atmosphere.

  • We keep our promises.

  • We sell quality.

  • Full transparency and honesty in our dealing with our partners (banks, authorities, customers, suppliers, employees).

  • Innovations – YES!

  • We work with selected partners who share the same philosophy. 

  • We make environmentally conscious decisions. 

  • We are always charming and open.

Leonhard Merckens 

Leonhard Merckens was born in 1973 as the youngest son of a pharmacist and entrepreneur in Schwertberg, Upper Austria.

After concluding his studies in business administration in Germany, France and the US, he started his professional career in an Austrian management consulting agency. After fulfilling several managerial duties in the paper industry and waste management, Leonhard Merckens decided to take over the trading company Hirschalm. 

Leonhard Merckens has been married since 2001 and has 4 children.

Leonhard Merckens

Die Hirschalm GmbH processes natural materials for meaningful applications:

  • Hirschalm: Deer antlers for decorative and medical applications

  • Kau-Stix: Deer antlers processed as healthy chew sticks for dogs


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